Setting Objectives Effectively in your Business

Effective ISO45001:2018 Setting Safety Objectives

When setting goals or objectives for your business do you start with the organisational goals and work down?

Be sure to use a proven method to achieve great outcomes. SMART is a simple and effective way to do this. Always start at the organisational level and then look at the key areas/functions/people that can have their own or personal objectives to support the organisational objectives.

Engage your people, engage your interested parties, and ensure the team tests the strengths and weaknesses of each objective before it is set.

Organisations that approach planning this way consistently achieve greater outcomes.

– Micheal Martin FAICD

SMART Objectives for Business Success

Be consistent and follow the same methodology to ensure you have a consistent approach. Use this reference: SMART Goals 2003, Paul Meyer.

Specific (simple, sensible, significant).

  • What do I want to accomplish?
  • Why is this goal important?
  • Who is involved?
  • Which resources or limits are involved?

Measurable (meaningful, motivating).

  • How much?
  • How many?
  • How will I know when it is accomplished?

Achievable (agreed, attainable).

  • How can I accomplish this goal?
  • How realistic is the goal, based on other constraints, such as financial factors?

Relevant (reasonable, realistic and resourced, results-based).

  • Does this seem worthwhile?
  • Is this the right time?
  • Does this match our other efforts/needs?
  • Am I the right person to reach this goal?
  • Is it applicable in the current socio-economic environment?

Time Bound (time-based, time limited, time/cost limited, timely, time-sensitive).

  • When?
  • What can I do six months from now?
  • What can I do six weeks from now?
  • What can I do today?                                                  

If you are setting out to establish objectives for the first time or need a third-party objective expert to provide support, contact us today.

If you have any specific aspects, you’d like more information on or if you have further questions, reach out by clicking here!

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